The Nokia 3310 Makes a Comeback

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Originally released in 2000, the Nokia 3310 is widely regarded as one of the most reliable phones ever made. The phone became one of Nokia’s most popular models and was well-received for its sturdy structure, its long-lasting battery life and the popular game “Snake.”

With the advent of smartphone technology, the Nokia brand took quite beating.

Other brands such as Apple and Samsung took over pole position in the cellphone market.

While Nokia is yet to make great inroads into the smartphone market, the company has revived the much-loved Nokia 3310.

What can we expect from the Nokia 3310?

The comeback of the Nokia 3310 was officially announced at the Mobile World Congress show in Barcelona.

“We want to reward loyal Nokia phone fans and make a statement that rich heritage, innovation and modern design can go hand-in-hand,” said Juho Sarvikas, chief product officer of HMD Global.

The Nokia 3310 is classified as a “feature phone” as opposed to a smartphone.

Boasting a standby battery life of up to 245 hours, the phone will also feature the much-loved game Snake.

It will also have a colour screen and a two-megapixel camera, with LED flash around the back.

Sarvikas has also described the company’s new releases as a “democratisation of technology”.

Described by The Independent as “the most hyped phone of 2017”, the revamped 3310 model measures in at 12.8mm thick and weighs 79.6 grams.

The phone comes in glossy red and yellow colours and features the Nokia Series 30+ software along with a larger 320 x 240 colour screen.

The phone’s battery, which is removable and rechargeable via a microUSB port, will keep running for a 31 days in standby mode.

Expected to retail for 59 Euros (about R818) the Nokia 3310 revamped version is set to be sold under licence by Finnish start-up HMD Global.

 

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