The invention of new websites should match the recent devices which are making their way in the tech industry thus website owners should structure their modern sites to become user friendly. It’s very annoying for users to come across a website that requires browser technologies which are not supported by their devices.
What happens to users upon accessing such pages is that nothing appears on their device screen but rather blank spaces or lack of a large portion of the page’s contents. Fortunately, Google’s Webmaster Central has indicated to searchers when its algorithms detect pages that may not work on their devices. A good example is that Adobe Flash is not supported on iOS devices or on Android versions 4.1.
How to make your website work on modern devices
It’s very fortunate that coming up with a website that work on all modern devices is not troublesome; a website can make use of HTML5 considering that it is collectively supported, sometimes completely, by all devices. To assist webmasters come up with websites that work on all types of devices in spite of the type of content they wish to serve, Google’s Webmaster Central introduced two resources namely Web Fundamentals – a curated source for modern best practices and Web Starter Kit which is a starter framework supporting the Web Fundamentals best practices out of the box.
You can come up with a responsive web design if you employ the best practices described in Web Fundamentals which has long been recommended by Google for search friendly sites.
Source: http://googlewebmastercentral.blogspot.com/2014/07/promoting-modern-websites-for-modern.html